Navigating Tariff Challenges: Strategies for Lubbock's Older Apartment Communities

Posted By: Jamie Hinojosa Community,

Lubbock, Texas, boasts a diverse array of rental properties, with a significant portion constructed in earlier decades. Notably, 17% of renter-occupied units were built between 1970 and 1979, and 16% between 2010 and 2019. The median age of homes in Lubbock is approximately 39 years. This aging housing stock presents unique challenges, especially in light of recent economic developments.​

Current Economic Climate and Its Impact

The recent implementation of a 25% tariff on imported steel and aluminum has led to a notable increase in construction and renovation costs. For instance, builders have experienced an 8-10% rise in steel expenses, translating to millions in additional costs for large-scale projects. These tariffs have also contributed to a 34% surge in building material costs since December 2020, significantly outpacing general inflation rates.

Specific Challenges for Older Properties

Older apartment communities in Lubbock face distinct hurdles in this economic environment:​

  • Increased Maintenance Expenses: Aging infrastructures often require frequent repairs. The heightened cost of materials like steel and aluminum exacerbates these expenses, straining maintenance budgets.​

  • Competitive Disadvantages: Newer developments can more cost-effectively incorporate modern amenities and energy-efficient systems. Older properties may struggle to compete, especially if renovation costs become prohibitive.​

  • Tenant Retention Difficulties: Passing increased operational costs onto tenants through rent hikes can lead to higher turnover, notably if the property lacks contemporary features in newer complexes.​

Proactive Strategies for Adaptation

To navigate these challenges, property managers and owners of older apartment communities can consider the following approaches:

  1. Implement Preventative Maintenance Programs:

    • Regular inspections and timely repairs can prevent minor issues from escalating, thereby avoiding more costly interventions in the future.​
  2. Explore Bulk Purchasing Agreements:

    • Collaborating with other property owners or joining cooperatives can increase bulk-purchasing discounts on essential materials and supplies.​
  3. Invest in Energy-Efficient Upgrades:

    • While the initial investment may be substantial, upgrading to energy-efficient appliances and systems can reduce utility costs over time, offering long-term savings.​
  4. Enhance Community Engagement:

    • Organizing resident events and fostering a sense of community can improve tenant satisfaction and retention, mitigating potential revenue losses from vacancies.​
  5. Diversify Revenue Streams:

    • Introducing fee-based amenities, such as premium parking or storage solutions, can generate additional income without increasing across-the-board rent.​

Looking Ahead with Optimism

While the current economic landscape presents challenges, it also offers opportunities for innovation and growth. By adopting proactive strategies and focusing on community engagement, owners and managers of older apartment communities in Lubbock can weather the impacts of tariffs and enhance the value and appeal of their properties. Embracing these approaches can lead to more resilient operations and a brighter future for both residents and property stakeholders.​

Get Involved and Strengthen Our Industry Together

The challenges facing older apartment communities in Lubbock aren’t just individual struggles—they’re industry-wide issues that we can tackle together. By joining and actively engaging with the Lubbock Apartment Association, you become part of a network of professionals working to find solutions, share resources, and advocate for a stronger rental housing market.

A thriving, dynamic membership allows us to unite people, facilitate important conversations, and create opportunities that benefit the entire multifamily industry. Your involvement strengthens our collective voice and helps shape the future of rental housing in Lubbock.

Join us today and be part of the movement. Together, we can adapt, innovate, and continue to provide quality housing for our community.

​Note: The information provided reflects data and circumstances as of March 19, 2025.

Q. How do tariffs impact maintenance costs for older apartment buildings?

  • A. Tariffs increase the cost of imported materials like steel and aluminum, which raises the price of essential repairs and renovations.

Q. Can landlords pass these higher costs directly to tenants?

  • A. While some cost increases may be reflected in rent, older properties must balance affordability with maintaining occupancy and competitiveness.

Q. What are some cost-effective upgrades for older apartments?

  • A. Energy-efficient appliances, preventative maintenance, and smart bulk purchasing can help reduce long-term expenses without large upfront investments.

Q. How can property owners stay competitive with newer developments?

  • A. Enhancing community engagement, improving curb appeal, and offering small-value amenities can make an older property more attractive without major renovations.